How Much Does It Cost to Open a Pizzeria Franchise?

Tony Gemignani
December 18, 2023
How Much Does It Cost to Open a Pizzeria Franchise

Learn how to capitalize on the booming $46.3 billion pizzeria franchise market with Slice House, offering a robust model led by Tony Gemignani.

Key Points:

  • 📊 Market Opportunity: The pizzeria franchise market is valued at $46.3 billion as of 2020 and continues to grow.
  • 🍕 Consumer Demand: Pizza remains a favored choice in the U.S., driving profits, especially for franchises offering artisanal styles.
  • 💵 Cost of Entry: Opening a Slice House franchise requires an initial investment ranging from $406,300 to $1,147,600, with a $30,000 franchise fee per location.
  • 🔄 Revenue Streams: Franchisees benefit from multiple revenue streams through dine-in, takeout, and sports kiosk models.
  • 👨‍🍳 Leadership and Recipes: Franchisees gain access to Tony Gemignani’s expertise and proprietary pizza recipes.
  • 🏗️ Flexible Business Models: Options include traditional restaurant setups or smaller kiosks, tailored to different markets and locations.
  • 📈 Support and Training: Slice House provides extensive franchisee support, including marketing, training, and operational guidance.

The pizzeria franchise market reached a whopping $46.3 billion in 2020 and is steadily growing. 

With the market booming, now is the time to get your slice of the pie. Keep reading to learn all about the ins and outs of franchising with Slice House by Tony Gemignani, the costs and benefits, and what you get out of the deal as a franchisee. 

Why a Pizzeria Franchise? 

You have many options when considering a pizzeria franchise. Do your homework and compare each potential franchise before deciding. 

Pizza is one of America’s favorite foods. Pizzeria franchises, especially those serving specialty artisanal pizzas, do very well in any market. Consumers eat pizza every day of the week all over the country, and the ingredients are relatively inexpensive, making pizza a very profitable offering. 

Pizza is the go-to food for parties, birthdays, sporting events, and weekend dining. It’s quick and easy and provides a delicious hot meal in minutes.

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Americans have become very discerning in their tastes and want more sophisticated options than previously. Consumers prefer authentic, regional pizza styles and flavors. Artisan Pizza delivers on that promise and ensures the potential for future growth. 

With Slice House by Tony Gemignani, franchisees can choose between a dine-in/dine-out restaurant or a stadium kiosk model and enjoy multiple revenue streams while offering customers some amazing-tasting pizzas they crave.

How Much Does It Cost to Open a Pizzeria Franchise? 

One of the most popular questions potential franchisees ask is, “How much does it cost to open a pizzeria franchise?”

Using Slice House as an example, here are some of the costs to expect when opening a pizzeria. 

Initial Franchise Fee

All franchises charge an initial franchise fee per location. The fee is usually a set, one-time figure you pay when purchasing a specific territory. Slice House charges an affordable franchise fee of $30,000 per location. 

Initial Investment

Your initial investment will vary widely depending on a few factors like location, marketplace, real estate costs, availability, size, buildout model, etc. Slice House estimates your initial investment to be between $406,300 and $1,147,600.

Ongoing Royalties

You can also expect to pay ongoing monthly royalties, which is typically a percentage of your sales. Refer to Slice House’s FDD, item 7, for more information on royalties. 

Minimum Liquid Capital

Before opening a pizzeria franchise, you must have adequate financial resources to support the business. Slice House requires a minimum liquid capital of $250,000 per location. 

Other Expenses

Along with your initial investment and minimum liquid capital, you will need to consider other routine expenses. 

  • Location: Depending on your chosen location, you can expect to pay between $100 and $800 per square foot of space. You can negotiate a lease agreement that works for you. You may choose to buy land and build new construction, which will come with its own set of costs. Most Slice House restaurants are between 1,500 and 2,200 sq. ft., and Kiosks average 500 sq. ft.
  • Marketing: A pizzeria franchise will have ongoing marketing expenses to get the word out about your new restaurant, especially near your grand opening. Although you can do a lot with social media and online marketing, you will still have to pay someone to execute your marketing plan. Experts estimate marketing costs to fall between 2-3% of sales.
  • Administration: You must obtain specific licenses or permits to open and operate a restaurant. Plus, you can expect to pay insurance and legal fees. 
  • Staff: Labor costs are an expected expense. Budget for cooks, dishwashers, servers, and a manager. 
  • Inventory: Ingredients and supplies to run your pizza shop are also necessary. Often, you can negotiate deals with vendors and buy in bulk for better pricing. 
tony gemignani franchise founder

Is Slice House a Pizzeria Franchise?

Slice House is an award-winning restaurant and franchise opportunity. Franchising with Slice House comes with many exciting benefits. First, you get to offer your customers some of the best pizza on the planet!

Another big benefit is that Tony Gemignani, an award-winning pizzaiolo, shares his proprietary recipes with all franchisees.  

Some of the other benefits of franchising with Slice House are: 

  • Offering authentic regional flavors in artisanal pizzas.
  • A well-known, respected brand.
  • Extensive support and training.
  • Fair, affordable initial investment. 
  • A proven business model with a track record of success.
  • High-quality ingredients and proven methods.
  • A mouth-watering menu of proprietary recipes.
  • Multiple revenue streams.
  • Flexible model offering dine-in, takeout, and sports kiosk options.
  • A brand committed to quality and customer care.
  • Benefit from the extensive experience and leadership of a worldwide celebrity chef.

Slice House is always looking for investment-minded entrepreneurs who want to offer high-quality products in a quick-service atmosphere. We have territories available for new locations.

Contact Slice House today to learn more about this exciting opportunity.

Frequently Asked Questions

1. What makes the pizzeria franchise a smart investment?

The pizzeria franchise market is valued at $46.3 billion as of 2020 and continues to grow, driven by the enduring popularity of pizza in the U.S. Pizza’s appeal spans everyday meals, parties, and events, making it a consistently high-demand product. Artisanal and specialty pizzas are particularly favored, ensuring steady customer traffic and profitability.

2. What are the initial costs involved in opening a Slice House franchise?

Opening a Slice House franchise requires an initial investment ranging from $406,300 to $1,147,600. This includes a $30,000 franchise fee per location. Additional costs cover real estate, construction, equipment, inventory, marketing, and other operational expenses. Slice House requires a minimum liquid capital of $250,000 per location to ensure franchisees have sufficient financial resources.

3. What types of revenue streams can I expect with a Pizzeria Franchise?

Slice House franchisees benefit from multiple revenue streams, including dine-in, takeout, and sports kiosk models. This flexibility allows franchisees to cater to various market demands and maximize profitability. The different models can be tailored to suit specific locations and customer preferences.

4. What kind of support and training does Slice House provide to its franchisees?

Slice House offers extensive support and training to its franchisees, including marketing assistance, operational guidance, and comprehensive training programs. Franchisees gain access to Tony Gemignani’s expertise and proprietary pizza recipes, ensuring they can deliver high-quality products and maintain brand standards. Ongoing support ensures franchisees are well-equipped to run successful businesses.

5. Why should I choose Slice House over other pizzeria franchises?

Slice House stands out for its award-winning, artisanal pizzas crafted by Tony Gemignani, a world-renowned pizzaiolo. Franchisees benefit from a proven business model, high-quality ingredients, and a respected brand. The flexible business models, multiple revenue streams, and extensive support make Slice House a compelling choice for entrepreneurs looking to enter the booming pizzeria franchise market.

Glossary of Terms for Pizzeria Franchising

  1. Franchise Fee: A one-time payment made by a franchisee to a franchisor to join the franchise system and receive the right to operate under the franchise brand.
  2. Initial Investment: The total amount of money required to start a franchise, including costs for real estate, construction, equipment, inventory, and other initial expenses.
  3. Liquid Capital: Readily available cash reserves a franchisee needs to cover the initial costs and sustain the business until it becomes profitable.
  4. Royalties: Ongoing payments made by the franchisee to the franchisor, usually a percentage of the franchisee’s gross sales, to support brand-wide services and operations.
  5. Artisanal Pizza: Pizza made with high-quality, often locally sourced ingredients, using traditional cooking methods and unique recipes to create gourmet flavors.
  6. Dine-In Model: A restaurant model where customers can eat their meals within the establishment, offering a sit-down dining experience.
  7. Takeout Model: A business model where customers order food to be taken away and consumed off-premises.
  8. Kiosk Model: A smaller, more flexible business setup often located in high-traffic areas such as malls or sports venues, offering quick service and limited seating.
  9. Franchise Disclosure Document (FDD): A legal document provided by the franchisor to prospective franchisees, containing essential information about the franchise system, fees, and obligations.
  10. Marketing Fund: A pooled fund contributed to by all franchisees, used to support collective marketing and advertising efforts to promote the brand and drive customer traffic.

Get Your Own Pizza Franchise Today

Whether you’re an aspiring entrepreneur or a seasoned business owner, our franchise offers a slice of the action. Join our passionate community of pizza lovers and let your dreams rise to new heights. Don’t wait, seize the opportunity and become the master of your own pizza empire.